Sara Blackly’s success story didn’t come overnight. her story reminds us that:
Every great achievement was starting from a very humble beginning. if she can do it so can we.”
Sara Blackly’s, a safe made billionaire and a philanthropist , blueprint for success
- Start small think big growth fast
- Hire slow fire fast
- Hire around culture first talent second
- Focus on your strength hire your weakness
- Take calculated risk
- Take action & just do it you will learn along the way. don’t wait for the perfect moment. she never joins a business class. Her disadvantage becomes an advantage so she can do things differently.
- Secret to success: Focus on the product’s benefit, Settle the problem, differentiate from competitors.
- Main focus area: invention, sell, building awareness.
- Being authentic on communication rather than an expert when selling & marketing.
- Leverage PR, media
- Being obsessed with the products to settle the problem over delivery and differentiate from others.
- Giving back
- Building culture around the higher purpose of the company.
- Management: Have a clear goal, Have a higher purpose, Truth, Empower, Fairly pay, build a culture(failure is natural, funny,…)
- Skill: Sale, comedies, debate, invention.
- Motivation: gratitude being at the right time on behalf of other women who have less opportunity than her.
- Marketing: Product, Price, Distribution, position
- Pricing strategy: Charge 5 times cost
- Business idea build around 3 circles namely 1. Passion 2. Strenth 3. What the market needs.
- Immune to failure: celebrate failure as a culture
- 4 types of clients: manager(get the result), thinker (ask for detail) *update latte
Every adversity, every failure, every heartache carries with it the seed of an equal or greater benefit.” ― Napoleon Hill
If I Can Do it, So Can you.” – Sara Blakely